Friday is the author of The Practical Witch's Almanac, a personal planner and guide that has been in annual publication for decades. Her articles and DIY projects appear in major Pagan, Wiccan, and secular periodicals, and she tours the United States for book signing appearances, workshops, and classes in Witchcraft, tarot, and herbalism. In 1996 she founded PaganPath.com, the oldest and most highly respected online academy for Witchcraft which branched to its new domain WitchAcademy.org in 2020. She spends most of her time teaching, writing, counseling, and creating websites while developing an organic teaching garden and sanctuary near the oldest National Forest in the southern United States. She has worked as a professional psychic tarot reader since 1991.